What's up with Santa Claus?

I don't know what's going on.. but within the last MONTH.. Spencer County, more specifically the Santa Claus area is receiving alot of media attention.

First the Colbert Report discussing the plight of Santa Claus fighting with the area's history-rich Abe Lincoln connection.

Then Extreme Makeover Home Edition came to town and did their magic for a family.

And now, some guy from Santa Claus is going to be on Deal or No Deal.

What's up?!